
Where is Pickleball headed?
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What are the challenges pickleball is facing for its future growth?
Pickleball is facing several challenges for its future growth. One of the biggest threats is the lack of pickleball courts to meet the demand to play1. The rapid growth of the sport has created dilemmas for public parks and recreation departments, which must balance competing interests with often limited space and funds2. Retirement communities and country clubs also face challenges building space for people who enjoy the game2. The growth of the sport also brings new opportunities but some tricky challenges for carriers3. There are also too many leagues, federations, and battling billionaires, which is causing bad behavior and putting the growth of the sport on the line4. Another challenge is the fragmentation of the sport, which makes it difficult to become a viable TV product5.